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Automation + High-Touch = More Sales (Here’s How)
Ever felt like your automated emails are getting missed? That’s because…they are! Of course. Most of your automated emails wind up in the promo tab of Gmail (which comprises around 70%-80% of your list). So, naturally, a bunch of those emails don’t ever get...
The Miracle of Multiple Monitors
Nearly 15 years ago I took a job for a dear friend named Landon Ray, as the first support rep for a marketing software company he’d just started. It was just Landon, me, and the first couple of developers working out of a stuffy yurt on his property in the hills of...
Rivers, Roses and Babies – The Ironic Way I Gained Leverage In My Business
If you’ve been around here for long, you know that I’m all about helping my audience to gain leverage and get better results with less input. More leads and sales with less time, effort and output. All that.That’s why I call this newsletter Leverage Lounge. Last...
My Fave Playlist For Inspired Focus
I’m sitting on a train right now as the gorgeous golden hills of California roll away to the right and the big blue pacific ocean stretches out the left-hand windows.It feels good (and weird) to be travelling again. I’ve been around more people in the last few days...
How to Automate Gratitude, Delight and Retain Your Best Customers
It costs five times as much to attract a new customer, than to keep an existing one. So it behooves the hell out of us to delight and retain our existing clients and customers and to build strong, long term relationships. Can I get an amen? If you’re like basically...
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