1. My best intel on what makes a great weekly email.
2. A simple tactic you can pitch in your weekly emails without coming off as annoying or overly “salesy.”
3. Why being in touch weekly is critical to your email delivery rates.
4. How to send your weekly newsletters using Campaigns/Automations that let you effectively increase your open rates by 30-50%!
6 Tips for generating great weekly content emails!
The “Super Signature” A simple tactic that lets you can pitch in your weekly emails without coming off as annoying or overly “salesy.”
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Why being in touch weekly is critical to your email delivery rates.
I can’t tell you how often I talk with business owners who tell me:
“I have X thousand email addresses on my list”
…but then when I ask when the last time they emailed them they’re like, “Uh…six months ago.”
The list that’s gone six months without being mailed is basically dead. It’s no good to you.
I get into why this is in this article, but nowadays, consistency is key because subscriber engagement is king. And if they haven’t heard from you in ages, not only will they be less likely to remember you/r biz, but the ESP’s are far likelier to deliver your emails into their junk or spam box.
Conversely, if you follow the guidelines at the top of this article, you’re golden. Your email inbox rates will improve or stay optimal if you’ve been doing this already.
How to send your weekly newsletters using Campaigns/Automations that let you effectively increase your open rates by 30-50%!
Now it’s time to actually send that weekly email!
This final part is for Ontraport users, specifically. Not already a user? We’ve got you! Ontraport is our favorite all-in-one online marketing platform. Sign up for a free trial of Ontraport through us and you’ll get LaunchPad – our incredible bundle of valuable bonuses worth $1,982. Learn more here.
Now, if you’re an OP user and you’re still using the “Broadcasts” feature to send your weekly newsletter emails, you’re blowing it. In fact, I wrote a whole article about just that right here.
Basically, you should be using Ontraport’s Automations (formerly “Campaigns) to send your email newsletters. And there’s a powerful tactic that lets you split test your subject lines and then resend the email (with the alternative subject line) to non-openers that can effectively increase your email open rates by between 30-50%. You can go here to watch a video training I created that’ll walk you through it step-by-step!
got a business? we can help.
we can help you turn your business into a predictable profit machine!
I was the 3rd member of the original founding team at Ontraport.
For nearly a decade, my team and I have been helping entrepreneurs turn their businesses into predictable profit machines through great strategy and implementation.
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We’ve got you! Ontraport is our favorite all-in-one online marketing platform. Best of all, you can sign up for a FREE TRIAL of Ontraport through us and you’ll get LaunchPad – our incredible bundle of valuable bonuses worth $1,982.